Systemic
Year
2026
Credits
(Rare)
Kody Mason - Creative & Motion Designer
Robbie Moore - Creative & Motion Designer
Emily Schon - DX Design Lead
Bryce Conway - Account Director
Denmark Yaneza - DX Producer & Technologist
Shannon Murray - Head of Technology & Innovation
Steve Brown - Copywriter
Chris Carlin - Developer
Tim Woodsmith - Strategy Director
James Fitzjohn - Freelance Strategist
Robert Nowland - Freelance Designer
Services
Art Direction, Logo Design, Branding, Motion Design, Signage and Web Design
Systemic started in a shed twenty years ago and grew into a city office with clients from Perth to London, but the brand hadn't kept pace. That gap was my starting point.
Instead of dressing up what existed, I built the identity from how the team operates. The wordmark holds the idea: a human gradient for the customer-facing side, a digital gradient for the code behind it, and frosted glass blending the two. Candid team photography keeps a technical brand from feeling cold.
A motion piece proved the system could move, and that language carried into the website's scroll interactions with the DX team.
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