NEW BALANCE

To spotlight emerging artists and designers, New Balance has been releasing global artist collaborations via their online store, one of which, featured my work. Partnering with the lead graphic designers at New Balance Boston, I illustrated the heritage-inspired New Balance 524, reflecting the brand’s footwear legacy.

Tied to their SS22 “Fresh Kicks” slogan, the designs incorporated fruit motifs and a warm colour palette. Released in June 2022, the collaboration included two designs across four shirt colours, available through international stockists and global New Balance websites.